Alice's Pig is a new fashion brand from Brixton in South London, inspired by vintage style and Alice in Wonderland. Founded in May 2013 by sibling duo Amanda and Nicolai, Alice’s Pig designs all its collections in London and has an additional office in Shanghai. The brand image comes from our love for Alice in Wonderland, where crazy is normal. The name is a reminder that colliding styles and cultures can produce something interesting and that there can be beauty and surprise in anything; even in a pig. Our clothes are a modern, urban take on vintage style with colliding styles, unique fabrics and an emphasis on quality. We draw, design, sew and hand pick the finest fabrics for you. We only produce what we ourselves would wear. We test-wear all of our pieces. If we find even the tiniest flaw we go back to the drawing board until we are absolutely convinced about construction, fit and quality.

Alice's Pig is a new fashion brand from Brixton in South London, inspired by vintage style and Alice in Wonderland. Founded in May 2013 by sibling duo Amanda and Nicolai, Alice’s Pig designs all its collections in London and has an additional office in Shanghai. The brand image comes from our love for Alice in Wonderland, where crazy is normal. The name is a reminder that colliding styles and cultures can produce something interesting and that there can be beauty and surprise in anything; even in a pig.

Our clothes are a modern, urban take on vintage style with colliding styles, unique fabrics and an emphasis on quality. We draw, design, sew and hand pick the finest fabrics for you. We only produce what we ourselves would wear. We test-wear all of our pieces. If we find even the tiniest flaw we go back to the drawing board until we are absolutely convinced about construction, fit and quality.