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Exploring
all facets of men’s and women’s preppy fashion, this vibrant volume is
replete with photographs and vintage ads illustrating the iconic
elements of prep: from Oxford shirts, khakis, and Shetland sweaters to
Peter Pan collars, madras pants, and Lilly Pulitzer tropical blooms.
Authors Jeffrey Banks and Doria de La Chapelle also examine the fashion
designers who played a major role in shaping the preppy look, from
retail pioneers J.Press and Brooks Brothers to Ralph Lauren, who
single-handedly marketed not just a look but a lifestyle. Also featured:
a band of young twenty-first century Ivy stylists and fashion labels
worldwide, who have infused preppy with high-octane design on and off
the runway. Preppy is a stunning tribute to an American phenomenon.
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